It gives average lift and gives the breasts a very natural shape. I really liked the material and the side slings, which gave a little more support. However, despite this, I felt like the bra pushed my boobs down and out. It gave me too much separation for my frame. It also wasn't very comfortable because the center gore tended to dig into me after a while. It's a nice bra, but it just wasn't right for me.
Once again a bra I bought before I realized that bigger bras are indeed made. I've had it for over a year and I don't think I've worn it more than once because of the quad boob effect it creates for me. It is a dark plum color which is nice but with the three hooks on back it is not as feminine as I might have hoped. Fairly comfortable. I suspect the straps might dig after a while. Also, there is some loose fabric sewn on the inside-sides - I am supposing to give extra support. It looks cheap, though, and the material (a viscos, nylon, splandex mix) also feels rough. Meh.